Read our latest articles about verbatim coding...
Discover the role of coding in survey data analysis - what it is, why it matters, and how tools like codeit can streamline the process.
Survey fraud threatens data integrity in market research. Can AI detection systems effectively combat this growing issue?
Discover why human expertise and AI collaboration remain key to delivering accurate, nuanced, and context-specific insights in survey analysis.
Discover the common challenges of brand coding in market research and learn how codeit can help you handle this kind of data properly.
How and why data visualization is critical to analysing and working with Market Research data.
Understanding AI and its different algorithms is critical for market researchers in today’s world. Discover the difference between machine learning and generative AI and what it means for your verbatim data.
Code your verbatims in minutes, not hours. A leading verbatim coding tool, it blends together cutting-edge AI with human oversight to maximize quality, improve productivity and minimize effort.
Codeframes are central to the coding process and have a huge impact on the usefulness of the final analysis of your verbatim data. Discover how codeit can help you build a good one.
codeit provides a set of tools that turns raw data into actionable insight. Discover codeit's three-step process to verbatim coding.
What are the right tools for verbatim data analysis? Discover the reasons you should switch to codeit for your verbatim coding.
Has AI met the expectations of the Market Research industry? What tools have emerged, how are they being used and how has the industry changed as a result?
Simplify data organisation. In the world of market research coding, nets provide a way to tackle this problem.
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